Ripple Prime head Marc Asch will step down by the end of the year, with Noel Kimmel taking over
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AT A GLANCE
It is reported that Marc Asch, head of Ripple Prime, will leave at the end of this year, and Senior Vice President Noel Kimmel will succeed him.
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Ripple Prime Head Marc Asch to Step Down at Year-End, Noel Kimmel to Take Over
PANews November 10 — According to CoinDesk, Marc Asch, founder and head of Ripple Prime (formerly Hidden Road), Ripple's institutional prime brokerage, will depart at the end of this year. Noel Kimmel, the business's senior vice president, will take over leadership of the business and team. A Ripple spokesperson confirmed the news in an email. Ripple announced in April 2025 that it would acquire Hidden Road for 1250000000 USD, and renamed it Ripple Prime after completing the transaction in October of the same year. The business provides institutional clients with prime brokerage, clearing, and financing services across digital assets and traditional markets.
PANews November 10, citing a CoinDesk report, Ripple Prime founder and head Marc Asch will leave the company at the end of this year.
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Noel Kimmel, senior vice president of the business, will take over leadership of the business and team; the report said a Ripple spokesperson confirmed the news by email.
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Ripple announced in April 2025 the acquisition of Hidden Road for 1250000000 USD, and completed the transaction in October of the same year, renaming it Ripple Prime.
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Ripple Prime provides prime brokerage, clearing, and financing services in digital assets and traditional markets for institutional clients.
AI-assisted interpretation
The following is analysis, separate from reported facts. Verify important claims independently.
This is a business leadership handover message: Marc Asch will be leaving, and Noel Kimmel will take over the business and team. Ripple Prime, formerly known as Hidden Road, has been acquired by Ripple and serves institutional clients.
Why it matters to readers
This handover involves a leadership position in Ripple's institutional prime brokerage business; the original text does not specify whether the business strategy or service arrangements will be adjusted accordingly.
It can be understood as a management change in the institutional services business, and asset price trends cannot be judged based solely on this news.
Risks and unknowns
The material is a PANews report citing CoinDesk, without the original confirmation email from the Ripple spokesperson attached.
The original text does not state the reason for Marc Asch's departure, the specific handover date, or the subsequent team arrangements.
It cannot yet be confirmed whether this handover will affect business strategy, customer service or operating performance.
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Prime brokerage
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