Alibaba reportedly plans to launch the e-commerce version of Qwen Office before Double 11

AT A GLANCE

Alibaba is developing an e-commerce version of Qwen Office, planning to launch it before Double 11 pre-sales, but it cannot yet place ads automatically.

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Alibaba has nearly people developing an e-commerce version of Qwen Office: planned for release before Double 11 but cannot yet place ads on behalf of merchants

Dongcha Beating AI News has learned that Alibaba is organizing nearly people to develop the first industry version of Qwen Office, specifically for e-commerce merchants, with plans to launch it before October 15 Tmall Double 11 pre-sales. The project began preparations this year,June and September entered intensive development, coordinated by CEO Chen Yusen of Qwen Office, with Huang Pibei (nickname: Lingpei) in charge. The new version is not an independent app, but a switch to “e-commerce operations” mode within Qwen Office.

The e-commerce version mainly covers scenarios including operations analysis, product management, creative-material production, and marketing promotion. Merchants can ask AI to aggregate data from multiple platforms and stores, identify operational anomalies, and make recommendations; they can also upload product, clothing, and model materials to create marketing images, then use AI spreadsheets to organize consumer reviews and to-do items. Taobao and Tmall data can be connected directly; Youzan and Keruyun are being integrated gradually, while other platforms require merchants to authorize login.

The e-commerce sector has contributed approximately 20%of Qwen Office’s paying users, making it the largest sector by share. Huang Pibei, the person in charge, previously led the incubation of AI e-commerce tool Huiwa. As of this year,September the product had 1500000 users and annual recurring revenue of approximately 50000000 yuan. This year, Alibaba March also launched Accio Work for cross-border operations, which can already help merchants select products, set up stores, and publish products.

However, Qwen Office’s e-commerce version is currently focused mainly on data analysis and content production. It cannot directly adjust merchants’ ad-spending plans, spend money to place ads automatically, or take over the operation of an entire store. Alibaba hopes this time to bring together operational tasks scattered across different tools and make Qwen Office the entry point for merchants’ daily work. Amid competition over functionality among general AI office products, Alibaba is attempting to leverage its own e-commerce data and merchant resources to compete for paying customers.

Original link https://m.theblockbeats.info/flash/371610

Key points

Alibaba is organizing nearly people to develop the first e-commerce industry version of Qwen Office, planning to launch it before October 15 Tmall Double 11 pre-sales.
The project began preparations this year,June and September entered intensive development, coordinated by CEO Chen Yusen of Qwen Office, with Huang Pibei (nickname: Lingpei) in charge.
This version is not an independent app, but a switch to “e-commerce operations” mode within Qwen Office.
Functions include operations analysis, product management, creative-material production, and marketing promotion.
Taobao and Tmall data can be connected directly; Youzan and Keruyun are being integrated gradually, while other platforms require merchants to authorize login.
The e-commerce sector contributes approximately 20%of Qwen Office’s paying users.
At present, this version cannot directly adjust ad-spending plans, spend money to place ads automatically, or take over an entire store.

AI-assisted interpretation

The following is analysis, separate from reported facts. Verify important claims independently.

Merchants may use a dedicated e-commerce mode in Qwen Office, allowing AI it to help organize operational data, manage products, create marketing materials, and process consumer reviews. At present, however, it mainly provides analysis and content production and cannot place ads automatically or operate a store independently.

Why it matters to readers

This shows that Alibaba is integrating e-commerce data and merchants’ workflows into Qwen Office to attract paying e-commerce merchants.

If you are an e-commerce merchant, this type of tool may help you view data centrally and create marketing materials, but key tasks such as placing ads still require manual completion.

Risks and unknowns

The report does not show an official Alibaba announcement or formal product launch information.
Whether the plan can be launched on time before October 15 has not yet been confirmed.
The scope of data access from other e-commerce platforms and the merchant paid conversion rate remain unclear.
The user numbers, revenue, and proportion of paying users in the report are not supported by independently verified information.

Alibaba reportedly plans to launch the e-commerce version of Qwen Office before Double 11

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