Graphite Research Says ChatGPT Accounts for Over 81% of Major AI Chatbot Traffic
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AT A GLANCE
Research indicates that ChatGPT accounts for over 81% of global traffic to major AI chatbots, with September visits reaching 61350000000.
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ChatGPT accounts for over 81% of global traffic among major AI chatbots, and its growth has picked up again
PANews reported on November 9, according to Business Insider, research from Graphite, a research and growth marketing firm, based on Similarweb data shows that ChatGPT currently accounts for more than 81% of global traffic among major AI chatbots, and no competitor has a market share exceeding 10%. After surging in the first half of 2025, ChatGPT usage stagnated for about 7 months, and this year it has resumed growth, with monthly visits in September rising nearly 20% to a record 61,350,000,000. The study said Claude and Gemini have grown rapidly over the past 1 year, but from a low base. In addition, monthly visits to major global AI services reached 76,000,000,000, up 37% year over year, with the United States accounting for only 8.8% of global AI traffic; Google AI Overviews have appeared in 62% of U.S. search results.
A study by Graphite based on Similarweb data states that ChatGPT accounts for more than 81% of global traffic to major AI chatbots.
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No competitor yet has a market share exceeding 10%.
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ChatGPT's monthly visits grew by nearly 20% this September, reaching 61350000000.
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The monthly visits to major global AI services reached 76,000,000,000, a year-on-year increase of 37%.
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Google AI Overviews have appeared in 62% of US search results.
AI-assisted interpretation
The following is analysis, separate from reported facts. Verify important claims independently.
This is a third-party traffic study based on Similarweb data. According to the study, ChatGPT has the highest share of traffic among major AI chatbots, while Claude and Gemini have grown faster over the past 1 year but started from a lower base.
Why it matters to readers
Data shows that ChatGPT's visit volume and traffic share remain in the lead; overall visits to AI services are also growing.
Traffic can be understood as the number of user visits, and market share can be understood as the proportion of each service in the total traffic.
Risks and unknowns
The report did not provide a link to the original data from the Graphite study.
The research methodology, sample scope, and whether the data have undergone independent verification remain unclear.
The specific market shares of Claude and Gemini have not been disclosed.
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AI chatbot
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